Best Online Marketing Firm
Remember the days of door to door sales? Every knock on the door is random and there is no certainty at all if someone will even answer the door, let alone listen to a sales pitch or purchase.
Traditional outbound marketing is very similar to door to door sales. There is no guarantee that your target audience will even pick up your direct mail flyer or read your ad in the newspaper. From paper advertisements to radio and TV commercials, outbound marketing still has a place, but the success rate leaves much to be desired.
Inbound marketing, on the other hand, has proven itself to be a superior option for many businesses. Inbound marketing leverages the power of online marketing to attract qualified leads to your website. In many cases, inbound marketing can double your qualified leads in a very short period of time and pay for itself easily.
To take full advantage of inbound marketing you should partner with an experienced and reliable online marketing firm. When choosing the right online marketing firm for your business, consider these questions:
- Industry experience – does the firm understand your industry and business? What types of solutions have they provided in the past that are similar?
- Online marketing knowledge – does the firm understand how to leverage search engine optimization (SEO) using numerous online methods including web site, email, social media, banner ads and others?
- Best practices – can the firm use industry best practices and benchmarks to compare and analyze your particular online business model and make recommendations to optimize and improve?
- Services – what services are provided by the firm? Do they include pay per click, content management, ebooks, white papers, email marketing and search marketing as part of their offering?
Seldon Marketing provides a comprehensive online marketing solution for your business. Our first priority is aligning your marketing strategy with your business goals to create the ideal inbound marketing solution with lead generation tools that really work. For more information please call us directly or click the button below and we will contact you. Thank you.