Where Can I Find Clients on the Internet 

The Internet is a vast array of connections that can lead you to thousands, millions, or even billions of potential customers.  To find clients on the Internet, businesses need sophisticated tools to traverse the web and create the needed connections that facilitate opportunities.   

The work involved to find clients on the internet may seem insurmountable, but with the right strategy and the right partner, you can discover real success for your business.

The following are several proven methods to find clients on the internet:

Make your business available – set up a web site that is rich with relevant content and is easy to navigate.  Make sure search engine optimization (SEO) is utilized throughout your web site.  SEO is like opening your business door to the online world.

Understand your clients – create a thorough description of your ideal customer.  This would include their geographic location, income or revenue range, buying preferences, and more.  This target audience should be the primary focus of your online marketing activities.  For example, an accounting firm that specializes in tax preparation for small businesses may not want to attract the typical retail consumer.  The accounting firm should carefully define their target audience in order to attract those small businesses.

Be convenient – make sure your business has a presence on all web sites where your target audience is most likely to reside.  This can include social media sites such as Facebook, Twitter, or LinkedIn.  You may also include other industry web sites, community sites, and other pages depending on your target audience.  Always include a link to your business web site in your posts.  This makes it very easy and convenient for potential customers to find you.

Gather intelligence – do research and analysis on trends and tactics that other businesses are using online.  This means understanding your competition and knowing what keywords and phrases are used most often to search for businesses like yours. 

An experienced marketing partner can help you to use all of these methods in order to find clients on the Internet.  For more information, please call us directly or click the button below and we will contact you.  Thank you.

 What is the Most Effective Way To Find Clients on The Internet 

New firms have many tasks to accomplish to get off the ground.  One of the most important tasks is establishing a process to acquire new clients.  Existing firms may have many of the start-up tasks in order, but still need a better way to get new clients.  Using online tools and strategies is an ideal way for both new and existing firms to grow their business with very measurable return on investment.  

To find clients on the internet, firms should utilize some proven marketing strategies designed to grow contacts and generate leads:

• Define your target client - understand the type of clientele that would be attracted to your firm, or the types of clients you prefer to work with.  The profile that you create may list income range, business size, geographic location, or other demographic information.  By creating a target audience profile, you can create a much better online marketing plan.
• Apply SEO - through search engine optimization you can leverage the power of Google, Yahoo, Bing, and other search engines to attract your target audience.  Whenever a potential client searches using certain keywords or phrases, your firm can be among the first results listed if SEO is applied properly.
• Utilize blogs - through regularly scheduled blog posts, you can build interest in your firm while also establishing your firm as an authoritative and trustworthy resource.  Blogs can help to educate and inform readers while also providing a "sales pitch free" alternative to inquire about a firm.
• Publish e-books - while blogs are typically short bursts of information, an e-book can provide much more in-depth research and data to help educate the readers and further build client loyalty.  When coupled with SEO your e-books can be an extremely helpful tool to reach your target audience and establish a credible online reputation.
• Use social media - even professional firms should use Facebook, Twitter, and other social media outlets as part of their online marketing campaigns.  This can help you "go where your client is" and better communicate your brand.

When working to find clients on the Internet, using a knowledgeable online marketing partner can be a valuable investment.  For more information please call us directly or click the button below and we will contact you.  Thank you.